pushwoosh/com.pushwoosh.tags/Tags/dateTag

dateTag

open fun dateTag(key: String, value: Date): TagsBundle

Creates a TagsBundle with a single date tag.

Date tags store timestamp values for tracking when events occurred. They are automatically formatted as "yyyy-MM-dd HH:mm" strings. Date tags are essential for time-based segmentation and re-engagement campaigns.

Common Use Cases:

  • User activity - last login, last purchase, last app open
  • Account milestones - registration date, subscription start, first purchase
  • Content interaction - last article read, last video watched
  • Re-engagement - last session date, last notification opened
  • Time-sensitive events - trial expiration, subscription renewal date
Example: 

	  // E-commerce: Track user activity and milestones
	  Pushwoosh.getInstance().setTags(Tags.dateTag("Last_Login", new Date()));
	  Pushwoosh.getInstance().setTags(Tags.dateTag("Last_Purchase", new Date()));
	  Pushwoosh.getInstance().setTags(Tags.dateTag("Registration_Date", user.getCreatedAt()));
	  Pushwoosh.getInstance().setTags(Tags.dateTag("First_Purchase_Date", order.getCreatedAt()));
	
	  // Subscription management
	  Date subscriptionStart = new Date();
	  Pushwoosh.getInstance().setTags(Tags.dateTag("Subscription_Start_Date", subscriptionStart));
	
	  Calendar calendar = Calendar.getInstance();
	  calendar.add(Calendar.MONTH, 1);
	  Date renewalDate = calendar.getTime();
	  Pushwoosh.getInstance().setTags(Tags.dateTag("Subscription_Renewal_Date", renewalDate));
	
	  // News app: Content engagement tracking
	  Pushwoosh.getInstance().setTags(Tags.dateTag("Last_Article_Read", new Date()));
	  Pushwoosh.getInstance().setTags(Tags.dateTag("Last_Notification_Opened", new Date()));
	
	  // Banking app: Transaction and activity tracking
	  Pushwoosh.getInstance().setTags(Tags.dateTag("Last_Transaction_Date", new Date()));
	  Pushwoosh.getInstance().setTags(Tags.dateTag("Last_Bill_Payment", new Date()));
	  Pushwoosh.getInstance().setTags(Tags.dateTag("Account_Created", accountDate));
	
	  // Fitness app: Workout and progress tracking
	  Pushwoosh.getInstance().setTags(Tags.dateTag("Last_Workout", new Date()));
	  Pushwoosh.getInstance().setTags(Tags.dateTag("Goal_Start_Date", goalStartDate));
	  Pushwoosh.getInstance().setTags(Tags.dateTag("Last_Weight_Log", new Date()));
	
	  // Re-engagement campaigns: Track inactivity
	  Pushwoosh.getInstance().setTags(Tags.dateTag("Last_App_Open", new Date()));
	  Pushwoosh.getInstance().setTags(Tags.dateTag("Last_Feature_Used", new Date()));
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Return

TagsBundle containing the single date tag

Parameters

key

tag name (e.g., "Last_Login", "Registration_Date", "Last_Purchase")

value

Date object to be formatted as "yyyy-MM-dd HH:mm"

See also